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At Kinks and Curls Natural Hair Boutique, we celebrate the beauty, versatility, and individuality of natural hair. Since 2017, we’ve been committed to empowering our community through education, exceptional service, and premium hair care products. Our boutique is a sanctuary for those embracing their natural texture, whether you're starting your journey, transitioning, or maintaining your healthy hair goals.  

We specialize in providing tailored solutions for textured hair, offering everything from curated product recommendations to professional salon services. Our team of dedicated stylists and consultants is here to guide you every step of the way, ensuring your hair gets the care and attention it deserves.  

At Kinks and Curls, we don’t just style hair—we build confidence, encourage self-love, and support a thriving community. Welcome to a place where natural hair is more than a style; it’s a statement of beauty, heritage, and pride.  

Your hair, your crown—let us help you wear it with confidence.

Changing Lives,
One Curl At A Time

Who we are...

Kinks and Curls Natural Hair Boutique is Lawrenceville's only one-stop shop natural hair care resource! We are located in the heart of Gwinnett County, serving Northeast Atlanta, including Snellville, Suwanee, Duluth, Norcross, Buford, Conyers and Lithonia. Our goal is to provide a curated selection of natural hair care
and beauty products partnered with knowledgeable recommendations.

All of our products are specifically created for naturally kinky and curly hair, but are just as effective on chemically altered textures and those looking to transition. We also offer vegan hair and skincare products, body art quality henna, organic raw goods and our most popular, MIY (Make it Yourself) Bar that features raw unrefined butters, African black soap, clay, and the ability to mix your own custom oil blends.

What We Offer...

Come experience our welcoming and chic atmosphere, which is quite different from the traditional hair salon. Need help or a break from styling? Book an appointment with our Twist and Braid Bar that offers healthy, low tension, protective and low manipulation natural hairstyles. Our express services include Two Stand Twist, Mini Twists, Flat Twists, Finger Coils, Wash and Go and natural hair braids.

Children are welcomed in our salon and it's our goal to offer our little naturals a positive salon experience. Still not sure what products to buy? Book a 30-minute product consultation to learn what products and techniques work best with your hair texture. You will also learn proper hair basics and how to create a healthy hair regimen.

How Our Story Began...

Crystal Sheppard is the visionary founder and owner of Kinks and Curls, a premier natural hair care boutique dedicated to celebrating and nurturing curly, kinky, and coily hair textures. Drawing on her years of experience in the financial industry and her passion for healthy hair education, Crystal opened Kinks and Curls to offer a warm, community-focused salon space where clients receive personalized services, expert product guidance, and an inclusive environment that honors the full spectrum of natural hair care. Under her leadership, Kinks and Curls has grown into a trusted destination for innovative styling techniques, curated retail offerings, and community education. A proud advocate for entrepreneurship and small businesses, Crystal leverages her background in customer service, operations management, and brand-building to mentor new business and support the broader small business community. Beyond the boutique, Crystal frequently collaborates with industry influencers, community organizations, and forward-thinking partners to showcase the transformative power of natural hair care. She continues to evolve Kinks and Curls by integrating cutting-edge solutions—like advanced hair analysis technology—and by championing approaches that help clients embrace their unique textures with confidence.